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The intersection of technology and innovation in hospitality showcased at HITEC 2024

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Dan Blanchard, the chief technology officer for IHG Hotels & Resorts, recently shared in a presentation at the HITEC conference in North Carolina about the importance of embracing cloud, digital, and innovative technologies to increase bookings and loyalty for the next generation of travelers. Blanchard emphasized the need for an environment that promotes innovation, where failure is not met with fear but seen as a learning opportunity.

Blanchard highlighted IHG’s shift to a modern, cloud-based infrastructure, allowing for faster speed to market and increased flexibility. By moving away from traditional project-based work to explorations, the company has fostered a culture of trying new things and fueling creativity.

Similarly, Mews, a cloud-based property management system provider, is utilizing new technology to create a more human approach to hospitality. By offering digital keys for guests to bypass the front desk and providing personalized recommendations and services, Mews aims to elevate the hospitality experience.

Additionally, IDeaS, a provider of hospitality revenue management software, is democratizing revenue management by making AI-driven analysis more accessible to smaller properties. By leveraging AI and data-driven insights, hotels can optimize revenue strategies and improve overall guest experiences.

Overall, the conference highlighted the increasing importance of technology in the travel industry and how companies are utilizing innovation to drive growth and meet the changing needs of the next generation of travelers. Through a combination of cloud-based infrastructure, flexibility, and a culture of innovation, companies like IHG, Mews, and IDeaS are paving the way for a more streamlined, personalized, and efficient hospitality experience.

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